When BCR, a major Romanian bank, approached me with the challenge to craft an immersive VR experience for their fair attendees, I saw a golden opportunity. 

Starting from the 3D generated imagery from their Instagram feed, my team and I collaborated with BCR's creative squad to bring their digital cityscape to life.

We got our hands on the original Instagram feed 3D models from BCR's creative team, then my in-house team and I got cracking on refining and optimizing those models for a smooth VR ride. 

Using Unity3D, we built an interactive VR experience that was a virtual twin of BCR's Instagram cityscape. We also provided support with VR equipment logistics at the fairs - ensuring that everything was up and running smoothly.

Not only was BCR's team thrilled with the result, but the users who got to test the experience were completely taken by the digital cityscape we'd created. 

It was a kick seeing them lose themselves in the VR world we'd helped to build!